BloomCoach - Privacy Policy
Last updated: August 29, 2025
Developer: Winterbloom
Contact: hello@winterbloom.app
1. Introduction
BloomCoach is a personal development application that uses artificial intelligence to provide personalized coaching based on your psychological profile.
This policy explains how we collect, use, and protect your personal data.
2. Data Collected
2.1 Account Information
- Email address: To create your account and sync your data
- User identifier: Automatically generated for your account
2.2 Psychological Profile
- MBTI test results: To personalize your coaching
- Personality traits (Big Five): To adapt recommendations
- Coaching preferences: Your choices and personal settings
2.3 User Content
- Questionnaire responses: To assess your needs
- Feedback on recommendations: To improve the service
- Support data: Your help messages if you contact support
2.4 Usage Data
- App interaction: Pages visited, features used
- Performance data: Loading times, crashes (anonymized)
- Subscription history: To manage your premium access
3. Data Usage
3.1 Personalization
- Adapt AI coaching to your psychological profile
- Recommend relevant content according to your needs
- Personalize the interface according to your preferences
3.2 Service Improvement
- Analyze feature effectiveness
- Develop new features based on usage
- Optimize technical performance
3.3 Customer Support
- Answer your questions and resolve problems
- Manage your account and subscriptions
4. Data Sharing
4.1 OpenAI (AI Partner)
- Data shared: Context necessary to generate personalized recommendations
- Purpose: Generation of coaching content adapted to your profile
- Protection: Data anonymized as much as possible, used only for your coaching
4.2 Apple (Infrastructure)
- iCloud/CloudKit: Secure synchronization of your data between your devices
- App Store: Purchase and subscription management
- Analytics: Anonymized usage metrics for the App Store
4.3 No Sale
- We never sell your personal data to third parties
- No advertising based on your psychological profile
- No tracking for advertising purposes
5. Storage and Security
5.1 Location
- Primary data: Stored on iCloud (secure Apple infrastructure)
- Location: Primarily United States and Europe (Apple servers)
5.2 Protection
- Encryption: All data is encrypted in transit and at rest
- Limited access: Only systems necessary for operation access your data
- Apple security: Benefit from Apple's security standards
5.3 Retention Period
- Active account: Data retained as long as your account exists
- Deletion: Data deleted within 30 days after account deletion
- Technical data: Anonymized logs retained up to 2 years for improvement
6. Your Rights
6.1 Access and Control
- View your data in the app (Profile section)
- Modify your information at any time
- Export your data (contact us)
6.2 Deletion
- Delete your account from the app settings
- Request deletion by contacting us
- Data erased within 30 days
6.3 Objection
- Disable certain personalization features
- Refuse marketing communications (if activated)
7. Children's Privacy
BloomCoach is intended for users 13 years and older. If you are under 13 years old, please do not use this application.
8. Changes
This policy may be updated to reflect service evolutions. Important changes will be notified to you via the application.
9. Contact
For any questions regarding this policy:
Email: hello@winterbloom.app
This policy is effective from August 29, 2025 for all BloomCoach users.