Eclo

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Eclo - Privacy Policy

Last updated: August 29, 2025
Developer: Winterbloom
Contact: hello@winterbloom.app


1. Introduction

Eclo is a personal development application that uses artificial intelligence to provide personalized positive affirmations based on your psychological profile.

This policy explains how we collect, use, and protect your personal data.


2. Data Collected

2.1 Account Information

  • Email address: To create your account and sync your data
  • User identifier: Automatically generated for your account

2.2 Psychological Profile

  • MBTI test results: To personalize your affirmations
  • Personality traits (Big Five): To adapt recommendations
  • Personal preferences: Your choices and settings

2.3 User Content

  • Questionnaire responses: To assess your needs
  • Feedback on affirmations: To improve the service
  • Support data: Your help messages if you contact support

2.4 Usage Data

  • App interaction: Pages visited, features used
  • Performance data: Loading times, crashes (anonymized)
  • Subscription history: To manage your premium access

3. Data Usage

3.1 Personalization

  • Adapt positive affirmations to your psychological profile
  • Recommend relevant content according to your needs
  • Personalize the interface according to your preferences

3.2 Service Improvement

  • Analyze feature effectiveness
  • Develop new features based on usage
  • Optimize technical performance

3.3 Customer Support

  • Answer your questions and resolve problems
  • Manage your account and subscriptions

4. Data Sharing

4.1 OpenAI (AI Partner)

  • Data shared: Context necessary to generate personalized affirmations
  • Purpose: Generation of positive affirmations adapted to your profile
  • Protection: Data anonymized as much as possible, used only for your affirmations

4.2 Apple (Infrastructure)

  • iCloud/CloudKit: Secure synchronization of your data between your devices
  • App Store: Purchase and subscription management
  • Analytics: Anonymized usage metrics for the App Store

4.3 No Sale

  • We never sell your personal data to third parties
  • No advertising based on your psychological profile
  • No tracking for advertising purposes

5. Storage and Security

5.1 Location

  • Primary data: Stored on iCloud (secure Apple infrastructure)
  • Location: Primarily United States and Europe (Apple servers)

5.2 Protection

  • Encryption: All data is encrypted in transit and at rest
  • Limited access: Only systems necessary for operation access your data
  • Apple security: Benefit from Apple's security standards

5.3 Retention Period

  • Active account: Data retained as long as your account exists
  • Deletion: Data deleted within 30 days after account deletion
  • Technical data: Anonymized logs retained up to 2 years for improvement

6. Your Rights

6.1 Access and Control

  • View your data in the app (Profile section)
  • Modify your information at any time
  • Export your data (contact us)

6.2 Deletion

  • Delete your account from the app settings
  • Request deletion by contacting us
  • Data erased within 30 days

6.3 Objection

  • Disable certain personalization features
  • Refuse marketing communications (if activated)

7. Children's Privacy

Eclo is intended for users 13 years and older. If you are under 13 years old, please do not use this application.


8. Changes

This policy may be updated to reflect service evolutions. Important changes will be notified to you via the application.


9. Contact

For any questions regarding this policy:

Email: hello@winterbloom.app


This policy is effective from August 29, 2025 for all Eclo users.

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